Watch: Lil Wayne's New 'DEWeezy' Ad

Lil Wayne has been heavy promoting his DEWeezy movement, and now he's making things a little bit more official.

Here's how Real Talk NY is reporting it:

"In collaboratio n with Grammy Award winning recording artist, Lil Wayne and the action sports youth development agency STOKED, the DEWeezy program enlisted 10 teens from the NYC area to work with brand and industry executives, including director Chris Robinson of Robot Films and Motive, a creative studio with offices in New York and Denver, to co-create a :30 second television commercial."

Watch Lil Wayne's DEWeezy ad below: